Marketing to the Social Web

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An updated and expanded Second Edition of the popular guide to social media for the business community

Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Market...

Read more
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An updated and expanded Second Edition of the popular guide to social media for the business community

Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Market...

Read more
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  • ISBN: 9780470440315
  • Number of pages: 272
  • Copy protection: ADOBE_DRM
  • Publication Date: Mar 27, 2009
  • Publisher: WILEY
  • Language: English
  • Format: epub