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Introduction 1
Part I: Getting Started with Research Methods 5
Chapter 1: Why Do Research in Psychology? 7
Chapter 2: Reliability and Validity 21
Chapter 3: Research Ethics 33
Part II: Enhancing External Validity 45
Chapter 4: Survey Designs and Methods 47
Chapter 5: Sampling Methods 63
Chapter 6: Questionnaires and Psychomet...
Introduction 1
Part I: Getting Started with Research Methods 5
Chapter 1: Why Do Research in Psychology? 7
Chapter 2: Reliability and Validity 21
Chapter 3: Research Ethics 33
Part II: Enhancing External Validity 45
Chapter 4: Survey Designs and Methods 47
Chapter 5: Sampling Methods 63
Chapter 6: Questionnaires and Psychomet...