Too Big to Ignore

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Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relev...

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Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relev...

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  • ISBN: 9781118642108
  • Number of pages: 256
  • Copy protection: ADOBE_DRM
  • Publication Date: Mar 5, 2013
  • Publisher: WILEY
  • Language: English
  • Format: pdf