Christina Liessem

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E-Book

Benchmarking von Beratungserfolg

Christina Liessem

0

18,99 €

Standardization in International Marketing strategy: doomed to failure or successful strategy?

E-Book

Standardization in International Marketing strategy: doomed to failure or successful strategy?

Christina Liessem

0

16,99 €

The global-local paradox in international advertising. Can marketing really be international?

E-Book

The global-local paradox in international advertising. Can marketing really be international?

Christina Liessem

0

15,99 €

Consumer Behaviour. Online video services and perceived risk

E-Book

Consumer Behaviour. Online video services and perceived risk

Christina Liessem

0

15,99 €