Potential of popular US Professional Sports Leagues/Franchises Expanding to the European Sports Market

Bachelor Thesis from the year 2015 in the subject Sport - Sport Economics, Sport Management, grade: 1,3, University of Bayreuth (Rechts- und Wirtschaftswissenschaftliche Fakultät), language: English, abstract: This paper discusses the potential of popular US professional sports leagues expanding to the European and especially the German sports market with regard to the NBA, NFL, NHL and MLS. The u...