Marketing dlya top-menedzherov. 70 luchshih idej dlya vashego biznesa

Audiokniga "Marketing dlya top-menedzherov" prednaznachena menedzheram samogo vysshego zvena dlya prinyatiya nailuchshih reshenij po razvitiyu biznesa. V etom im sposobny pomoch' idei i instrumenty sovremennogo marketinga. No vydelit' samoe interesnoe v more literatury po marketingu – zadacha krajne tyazhelaya. Pomoshch' v ee reshenii i predlagaet doktor ekonomicheskih nauk, professor NIU-VSHE Igo...