Importance of Corporate Social Responsibility. Analysis of a scientific article on international hotel chains

Seminar paper from the year 2013 in the subject Tourism - Hotel Management, grade: 1,0, Munich University of Applied Sciences (Tourism), course: Academic research, language: English, abstract: The article with the headline "International hotel chains and environmental protection: an analysis of Hilton’s yes we care! Programme" has its main focus on the topic of corporate social responsibility (CSR...