Everyone knows we're a nation obsessed with runners-up and near-missers, that we find failure heroic and success boring, if not downright rude. In this hilarious, fact-packed and up-to-date compendium, vintage losers such as Ethelred 'the Unready' and Eddie 'The Eagle' Edwards jostle with newcomers on the failure scene like Sir Fred Goodwin, who blithely steered RBS into the distinctly unwelcoming...