The New Rules of Marketing & PR

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The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success

As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your product or serv...

Read more
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The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success

As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your product or serv...

Read more
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  • ISBN: 9781394282180
  • Number of pages: 480
  • Copy protection: ADOBE_DRM
  • Publication Date: Aug 15, 2024
  • Publisher: WILEY
  • Language: English
  • Format: pdf