Omnichannel Branding

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Teil I - Context: Holographic Branding, P2P mobile payments, The adoption of contactless payments from a branding perspective, Big Data - Chancen und Risiken der.- Teil II - Creation: Customer Journey und digitale Kanäle, Referral Marketing on Social Media Platforms, Personas - who owns them?, Internal-Branding - Der Mensch entscheidet, Markenerlebnisse in kommunalen Unternehmen kreieren.- Teil II...
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Teil I - Context: Holographic Branding, P2P mobile payments, The adoption of contactless payments from a branding perspective, Big Data - Chancen und Risiken der.- Teil II - Creation: Customer Journey und digitale Kanäle, Referral Marketing on Social Media Platforms, Personas - who owns them?, Internal-Branding - Der Mensch entscheidet, Markenerlebnisse in kommunalen Unternehmen kreieren.- Teil II...
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  • ISBN: 9783658214500
  • Number of pages: 0
  • Copy protection: Watermark
  • Publication Date: Sep 3, 2018
  • Publisher: GABLER
  • Format: pdf

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