Factors Influencing Customer Satisfaction. Differences Between E-Commerce and Voice Commerce

Master's Thesis from the year 2018 in the subject Business economics - Trade and Distribution, grade: 1,3, German Graduate School of Management and Law gGmbH, language: English, abstract: This thesis comparatively investigates factors for customers satisfaction in voice commerce and e-commerce to assess the emphasis customers place on factors in both channels. Voice commerce is a newly evolving el...