The Marketing Performance Blueprint

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"Marketing is now, as it has always been, an art form. But the next generation of marketers understands it can be so much more. These innovators are rewriting what is possible when the art and science of marketing collide."
—From the Introduction

The marketing industry is advancing at an unprecedented rate, creating seemingly insurmountable gaps in marketing talent, technology, an...

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"Marketing is now, as it has always been, an art form. But the next generation of marketers understands it can be so much more. These innovators are rewriting what is possible when the art and science of marketing collide."
—From the Introduction

The marketing industry is advancing at an unprecedented rate, creating seemingly insurmountable gaps in marketing talent, technology, an...

Read moreRead more
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  • ISBN: 9781118883570
  • Number of pages: 256
  • Copy protection: ADOBE_DRM
  • Publication Date: Jul 23, 2014
  • Publisher: WILEY
  • Language: English
  • Format: pdf

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