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Marketing für Physiotherapeuten
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€16.99
E-book
Formats: pdf
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Marketing — was ist das?.- Marketingkonzept.- Marktforschung, Marktsegmentierung.- Virales Marketing und Mund-zu-Mund-Werbung.- Corporate Identity (CI): Corporate Design, Corporate Communication, Corporate Behaviour.- Das Internet — Ein Muss oder kein Thema?.- Werbung.- Produktpolitik.- Öffentlichkeitsarbeit.- Der individuelle Marketing-Mix.
- Format: pdf
- ISBN: 9783540788690
- Publisher: SPRINGER
- Author: Christian Westendorf
- Ean Code: 9783540788690
- Book type: E-book
- Language: German
- DRM: Watermark
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