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List of Figures ix

Foreword: Th e Next “Greatest Generation” xi

Jean Case, CEO, Case Foundation

Preface xv

Acknowledgments xix

About the Authors xxi

O N E The Importance of the Next Generation and Why They Matter to You 1

TWO Developing Your Millennial Engagement Strategy 19

THREE Generation Connected 41

FOUR A Call to Action 67

F I V E Peer Influence 93

S I X The Millennial Donor 115

SEVEN Millennials in the Workplace 139

EIGHT Millennials as Nonprofi t Leaders 165

Conclusion 191

Notes 195

Index 199

  • Format: pdf
  • ISBN: 9781118420317
  • Publisher: WILEY
  • Author: Derrick Feldmann
  • Ean Code: 9781118420317
  • Book type: E-book
  • Language: English
  • DRM: Adobe DRM
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