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Service Quality and Sustaining Customer Relationships

Service Quality and Sustaining Customer Relationships

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Heiko FilthuthHeiko Filthuth
Sozialwissenschaften, Recht, Wirtschaft
Wirtschaft
Management
Essay from the year 2016 in the subject Business economics - Customer Relationship Management, CRM, grade: 1,7, University of Salford, language: English, abstract: This essay critically discusses the academic literature on service quality models before turning to sustaining customer relationships. In its third paragraph, the connections between service quality and customer relationships are discus...
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Essay from the year 2016 in the subject Business economics - Customer Relationship Management, CRM, grade: 1,7, University of Salford, language: English, abstract: This essay critically discusses the academic literature on service quality models before turning to sustaining customer relationships. In its third paragraph, the connections between service quality and customer relationships are discus...
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Details

  • ISBN: 9783346153074
  • Seitenzahl: 10
  • Kopierschutz: Kein
  • Erscheinungsdatum: 23.04.2020
  • Verlag: GRIN VERLAG
  • Formate: pdf

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