Factors influencing the female consumers' attitude and purchasing behaviour of functional foods in UK

Research Paper (undergraduate) from the year 2017 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, ( Middlesex University in London ), language: English, abstract: Functional food products or diets are classified on the basis of the one or more unique aspect or benefit to the body functions further than the normal nutritional benefits of the food to the human b...