Doing Good Better

A radical reassessment of how we can most effectively help others by a rising star of philosophy and leading social entrepreneur. 'A surprising and often counterintuitive look at the best ways to make a difference . . . MacAskill is that rarest of beasts: a do-gooder who uses his head more than his heart.' SUNDAY TIMES Most of us want to make a difference. We donate to charity, buy Fairtrade c...