Brand Evaluator. Real company example: Abele Optik

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Seminar paper from the year 2013 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, Catholic University Eichstätt-Ingolstadt (WFI Ingolstadt), course: Branding for Service Excellence, language: English, abstract: The following paper is going to evaluate the performance of the brand Abele Optik and will give some recommendations what steps it should take to impr...
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Seminar paper from the year 2013 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, Catholic University Eichstätt-Ingolstadt (WFI Ingolstadt), course: Branding for Service Excellence, language: English, abstract: The following paper is going to evaluate the performance of the brand Abele Optik and will give some recommendations what steps it should take to impr...
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Details

  • ISBN: 9783656718574
  • Seitenzahl: 10
  • Kopierschutz: Kein
  • Erscheinungsdatum: 13.08.2014
  • Verlag: GRIN VERLAG
  • Sprache: Englisch
  • Formate: pdf