Greenpeace's Unfriend Coal Campaign and Facebook. A Case Study

Script from the year 2014 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1,0, Catholic University Eichstätt-Ingolstadt, course: Vorlesung Advanced Business Ethics, language: English, abstract: Once Facebook announced its plan to build a facility in Prineville, it was confronted with critics from the society lead by Greenpeace through their official Facebook profile a...