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The Strategic Key Account Plan

The Strategic Key Account Plan

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Hartmut SieckHartmut Sieck
Sozialwissenschaften, Recht, Wirtschaft
Wirtschaft
Management
The other day in Germany: The Key Account Manager John Smith is told by his boss to create a Key Account Plan for an important, strategic customer. Should he now quickly prepare a PowerPoint presentation and show it to his boss so he's satisfied? Is a Key Account Plan actually a presentation or a real tool? If it actually is a tool, what characterizes a good Key Account Plan? How should such a Key...
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E-Book
epub
9,99 €
The other day in Germany: The Key Account Manager John Smith is told by his boss to create a Key Account Plan for an important, strategic customer. Should he now quickly prepare a PowerPoint presentation and show it to his boss so he's satisfied? Is a Key Account Plan actually a presentation or a real tool? If it actually is a tool, what characterizes a good Key Account Plan? How should such a Key...
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Details

  • ISBN: 9783739268866
  • Seitenzahl: 172
  • Kopierschutz: Wasserzeichen
  • Erscheinungsdatum: 22.01.2016
  • Verlag: BOOKS ON DEMAND
  • Sprache: Englisch
  • Formate: epub

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