
Outline the elements in the marketing communications mix and examine the main reasons why marketing communications techniques are such important tools in global marketing today
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Essay from the year 2008 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, University of Wales Institute, Cardiff (University of Wales Institute, Cardiff), course: International and Strategic Marketing, language: English, abstract: Nowadays it is necessary to consider the steps of marketing communication because it is becoming a very complex process. In the begi...
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Essay from the year 2008 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, University of Wales Institute, Cardiff (University of Wales Institute, Cardiff), course: International and Strategic Marketing, language: English, abstract: Nowadays it is necessary to consider the steps of marketing communication because it is becoming a very complex process. In the begi...
Weiterlesen
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