Managing Distribution Channels in 4 to 5 Star Hotels in Austria

Diploma Thesis from the year 2003 in the subject Tourism - Hotel Industry / Catering, grade: 1,5, Ecole hôtelière de Lausanne, language: English, abstract: This study summarises relevant literature on traditional and online distribution channels and gives an insight in the management of hotel’s room reservation processing as well as potential consequences of intrinsic service failures. Since it wa...