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Intercultural problems in the tourism industry

Intercultural problems in the tourism industry

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Anne TimmAnne Timm
Sozialwissenschaften, Recht, Wirtschaft
Medien, Kommunikation
Kommunikationswissenschaft
Essay from the year 2011 in the subject Communications - Intercultural Communication, grade: 1,3, Stralsund University of Applied Sciences, language: English, abstract: “McDonaldization” (GeorgRitzer), “Cocacolization” (Zdravko Mlinar) and “Mc-World” (Benjamin Barber) are just a few key words of a topic that has gained worldwide interest today. The Globalization is on the roll and seems to be unst...
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Essay from the year 2011 in the subject Communications - Intercultural Communication, grade: 1,3, Stralsund University of Applied Sciences, language: English, abstract: “McDonaldization” (GeorgRitzer), “Cocacolization” (Zdravko Mlinar) and “Mc-World” (Benjamin Barber) are just a few key words of a topic that has gained worldwide interest today. The Globalization is on the roll and seems to be unst...
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Details

  • ISBN: 9783656001898
  • Seitenzahl: 10
  • Kopierschutz: Kein
  • Erscheinungsdatum: 08.09.2011
  • Verlag: GRIN VERLAG
  • Sprache: Englisch
  • Formate: epub, pdf

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