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Goliath Strikes Back

Goliath Strikes Back

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Peter S. CohanPeter S. Cohan
Sozialwissenschaften, Recht, Wirtschaft
Wirtschaft
Management

Capturing the ecommerce edge in customer growth and retention has been a decades-long battle between eRetail startups and large traditional retailers. The two face different sets of challenges and those challenges are constantly evolving in our digital world. Goliath Strikes Back: How Traditional Retailers Are Winning Back Customers from Ecommerce Startups expands on this...

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Capturing the ecommerce edge in customer growth and retention has been a decades-long battle between eRetail startups and large traditional retailers. The two face different sets of challenges and those challenges are constantly evolving in our digital world. Goliath Strikes Back: How Traditional Retailers Are Winning Back Customers from Ecommerce Startups expands on this...

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Details

  • ISBN: 9781484265192
  • Seitenzahl: 0
  • Kopierschutz: Wasserzeichen
  • Erscheinungsdatum: 25.11.2020
  • Verlag: APRESS
  • Sprache: Englisch
  • Formate: pdf

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