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A Strategic Analysis of Colgate´s toothpaste product line

A Strategic Analysis of Colgate´s toothpaste product line

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Alexander BergerAlexander Berger
Sozialwissenschaften, Recht, Wirtschaft
Wirtschaft
Werbung, Marketing
Research Paper (undergraduate) from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: 73 %, University of Sunderland, language: English, abstract: The Colgate-Palmolive company is acknowledged as the world’s leader in personal care. This report analyse the Colgate’s current situation in order to give recommendations on their actual toothpaste product ...
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Research Paper (undergraduate) from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: 73 %, University of Sunderland, language: English, abstract: The Colgate-Palmolive company is acknowledged as the world’s leader in personal care. This report analyse the Colgate’s current situation in order to give recommendations on their actual toothpaste product ...
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Details

  • ISBN: 9783640939381
  • Seitenzahl: 32
  • Kopierschutz: Kein
  • Erscheinungsdatum: 17.06.2011
  • Verlag: GRIN VERLAG
  • Sprache: Englisch
  • Formate: pdf

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