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About the Book

Six days after the 2010 general election, two men – ‘Call me Dave’ and ‘Call me Nick’ – stood side by side in the rose garden of 10 Downing Street to give their first joint press conference as prime minister and deputy prime minister. They looked like men in love and it was a romance the country wanted to believe in. But it was also one that people couldn’t help but mistrust. Most unnerving of all, however, was the sense that Dave and Nick couldn’t quite believe in their good fortune.

How did the UK get its first coalition government since the Second World War? What compromises were made to keep it alive? Has it changed the nature of British political life for good? And who will win the 2015 general election? This book takes you inside the corridors of Westminster to reveal the real challenges and priorities of government, along with the conversations that were likely to have been had, instead of the ones the politicians would have you believe in. I Never Promised You a Rose Garden is a satirical, sharp and very funny take on modern British politics. It is a must-read for all those who know which way they are going to vote in 2015. And for all those who don’t.

Contents

Cover

About the Book

Title Page

Dedication

Epigraph

Acknowledgements

  1 2 + 2 = 5

  2 Should I Stay or Should I Go?

  3 Hallelujah

  4 Let’s Stick Together

  5 Fight the Power

  6 Money, Money, Money

  7 All the Right Friends in All the Wrong Places

  8 He Ain’t Heavy, He’s My Brother

  9 Down, Down, Deeper and Down

10 Master of Puppets

11 Brothers in Arms

12 Bye Bye Blackbird

13 Leader of the Pack

14 I Believe I Can Fly

15 Don’t Think Twice, It’s All Right

16 Boris the Spider

17 Waterloo

18 I Would Walk 500 Miles

19 Come Together

20 Won’t Get Fooled Again

21 Stuck in the middle with you

About the Author

Also by John Crace

Copyright



Also by John Crace

Baby Alarm: A Neurotic’s Guide to Fatherhood

Vertigo: One Football Fan’s Fear of Success

Harry’s Games: Inside the Mind of Harry Redknapp

Brideshead Abbreviated: The Digested Read of the Twentieth Century

The Digested Twenty-first Century

I Never Promised You a Rose Garden

A short guide to modern politics, the Coalition and the general election

John Crace

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For Simon and Olivia

‘No ifs, no buts. If we fail to deliver, you can vote us out.’

THE CONSERVATIVE PARTY MANIFESTO,
GENERAL ELECTION 2010

Acknowledgements

I Never Promised You a Rose Garden was commissioned well before I became the Guardian’s parliamentary sketch-writer. It is a job for which Simon Hoggart set the gold standard for more than twenty years until his death in January this year and one which I am honoured to have been given. I hope Simon would have enjoyed this book.

My thanks are first due to Susanna Wadeson at Transworld, for coming up with the idea and for being such an inspiring and steadying hand. I couldn’t have wished for a better editor and therapist. Thanks also to Brenda Updegraff, copy-editor extraordinaire with a better grasp of grammar than I will ever have, to Kate Samano, Claire Ward, Sally Wray and Kate Green at Transworld, to my agent and frequent partner in disappointment at White Hart Lane, Matthew Hamilton at Aitken Alexander, and to Nicola Jennings for the stunning jacket artwork.

If the next paragraph reads like a list of the great and the good at the Guardian, it is because that is precisely what it is. A huge number of people have backed me, both before I started working in parliament with their support for the Westminster Digested column in G2, and since I began at the House of Commons. Without their knowledge and help I would have been lost and the book would have turned out very differently. Thanks then to Alan Rusbridger, Michael White, Patrick Wintour, Nick Watt, Andrew Sparrow, Rowena Mason, Rajeev Syal, Flora MacQueen, Paul Johnson, Martin Kettle, Polly Toynbee, Rafael Behr, Jonny Freedland, Larry Elliott, Phillip Inman, Steve Bell, Will Woodward, Polly Curtis, Dan Sabbagh, Mark Oliver, Ewen MacAskill, Severin Carrell, Hugh Muir, Esther Addley, Sarah Hewitt, Clare Margetson, Emily Wilson, Malik Meer, Tim Lusher, Patrick Barkham, Kira Cochrane, Suzie Worroll, Simon Hattenstone and Catherine Bennett, aka the real SamCam.

Thanks also to my fellow parliamentary sketchers, Quentin Letts, Ann Treneman, Donald MacIntyre and Michael Deacon, for their warmth, encouragement, inside knowledge and laughter. I feel privileged to have been admitted to their club. Thanks also to Rob Hutton of Bloomberg for letting me steal his jokes and not making me feel I am the loudest person in the office, to John Sutherland for his lunches, friendship and literary criticism, and to the many others at Westminster who have also been generous with their welcome, time, wisdom and sense of fun. Special thanks to John Humphrys for reading the book in first draft and for giving such a wonderful jacket quote.

I haven’t been easy to live with as I finished writing the book and got used to wearing a suit to work for the first time in fifty-seven years; so no thanks to Tottenham Hotspur Football Club for making my life even more stressful. On the plus side, I did have the love and support of many friends and my family; in particular, my fab wife, Jill, my two wonderful if rather too opinionated children, Anna and Robbie, and Herbert Hound. Without them, everything is just noise.

Chapter 1

2 + 2 = 5

SHORTLY AFTER THE general election of May 2010, during the talks to form a coalition government, David Cameron, the leader of the Conservative party, and the Liberal Democrat leader, Nick Clegg, had a conversation. History will record it as an agreement to put aside the old party politics by the introduction of a Fixed-term Parliament Act that would prevent a prime minister from calling a snap general election and ensure future governments had a full five years to implement their policy programmes. The actual conversation is likely to have been a little more nuanced than that:

Clegg: I don’t trust you.

Cameron: How can you say that?

Clegg: Most coalitions barely last a year. How do I know you’re not just going to dump me?

Cameron: The thought had never occurred to me …

Clegg: Not even if the opinion polls suggested you would get an outright majority in a year’s time?

Cameron: I give you my word …

Clegg: You do realize the country is in an economic mess and that the government is likely to be hugely unpopular for at least three or four years? If not longer …

Cameron: And?

Clegg: And if I persuaded my Lib Dem colleagues to vote against the government on a key issue we could force another general election? And in another hung parliament we might just form a coalition with Labour?

Cameron: You wouldn’t dare …

Clegg: Try me.

Cameron: No one would ever trust you again …

Clegg: They don’t anyway.

Cameron: So what do you suggest?

Clegg: A fixed-term parliament. That way we’re both locked in and neither of us will have one of the shortest political careers on record.

The Fixed-term Parliaments Act became law in September 2011. For the first time in Britain’s history, the date of the next general election became universal knowledge. Labour, Plaid Cymru and the Scottish Nationalists tried to introduce an amendment limiting the fixed term to four years, but the Conservatives and the Liberal Democrats outvoted them and five years it was. Barring either the House of Commons passing a no-confidence vote in the government – and given the Coalition’s majority this would require the government effectively to admit, ‘You know what? We have been a bit rubbish’ – or for two-thirds of all MPs to demand an early election – about as likely as them asking for their expenses to be re-audited, just in case they had over-claimed – then the next election would be held on 7 May 2015.

Under the previous rules, the government had been free to call a general election at any time during the course of a five-year parliament. In practice, the only governments that delayed calling an election until they were statutorily obliged to do so were those who knew they were dead ducks and were just hanging on for a miracle – a spontaneous eruption of billions of tonnes of oil in the Thames estuary would be handy – and to get the most out of the ministerial limos. John Major knew the game was up long before the 1997 election: he had already resigned once as leader of the Conservatives in 1995, after being overheard referring to several of his Cabinet colleagues as bastards following a TV interview.

The power to call an early election at any time was a huge advantage for a government, allowing the prime minister to select the date that opinion polls suggested would be most advantageous. Even now, Gordon Brown must be kicking himself for not calling an election in October 2007. He had finally taken over from Tony Blair in June of that year. All the opinion polls suggested Labour would win an election with a reduced majority. But Brown bottled it.

You can understand why. Becoming prime minister had been Gordon Brown’s driving obsession for years and he believed that Blair had reneged on several earlier deals to step down and let him take over. Having finally got his hands on the job he had always wanted, was he really prepared to risk everything on a snap election? What if the polls were wrong – they had been in the past – and he were to lose? Then he’d be no more than a footnote in history. The laughing stock of his nemesis, Blair. The man who was handed the keys to Number 10 without the need to win an election and was then rejected by the public when he did call one. Better to wait until the opinion polls picked up just a little … Except they never did. The financial collapse followed soon after, the economy went into recession and Brown’s days were numbered.

It’s possible that David Cameron might have given up the massive benefit of being able to call a general election at a time that suited him as an act of fair-minded altruism. If so, then he would be the first prime minister in history to decide to level the political playing field in order to give his opponents a better chance. It’s unlikely that Cameron sat in his office at Number 10 feeling overwhelmed by the existential crisis of his good fortune: ‘I’ve had too many advantages already in life. It’s just not right I should have any more. It’s time to give that nice Ed Miliband a break.’

Cameron agreed to a fixed-term parliament because the Lib Dems demanded it as part of a coalition agreement and at the time it wasn’t a deal-breaker for the Conservatives. Better to get the chance of power on a fixed-term contract than to risk missing out completely. That’s how the political process rolls. Sometimes laws get passed for the good of the whole country, sometimes they get made mainly for the benefit of the people inside Westminster. Some of the knock-on effects of this constitutional reform could be predicted, if not quantified. Each parliament has lasted just under four years on average since the end of the Second World War: a five-year term gives voters fewer opportunities to re-elect or change a government. Whether the loss of some democratic accountability is compensated for by the stability of the new system is still anyone’s guess.

There have also been a number of less expected consequences from the Fixed-term Parliaments Act. When the opposition faced the possibility of an election at any time, it needed to be able to present credible and coherent policies of its own. Labour has been under no pressure to do that: why go through all the effort of creating detailed proposals – which the government will pick holes in – for situations that will almost certainly have changed a few years down the line when the general election comes round? Far better to argue your own position in vague generalities while putting the government under the microscope. Which is mostly the game Labour has played in opposition. Even the party’s own insiders still aren’t entirely sure what the One Nation slogan, launched at Labour’s 2012 party conference, really meant. Luckily, it doesn’t matter that much, since it seems to have been reduced to ever fainter echoes.

One of the arguments used in favour of a fixed-term parliament was that it would allow the government to plan a full five-year legislative programme without worrying that important Bills would have to be dropped because of an early election. It hasn’t quite turned out like that. All the Coalition’s big – and difficult – legislation on deficit reduction and reform of schools and the NHS took place in the first three and a half years of the parliament. Thereafter things have gone rather quiet, because the Coalition doesn’t want to upset the punters before an election. The general rule of government is to get the pain in early and be Mr Nice Guy – aka do not very much apart from the odd budget giveaway – before an election. The only moderately tricky piece of legislation to be negotiated in the final year was the HS2 Bill for the construction of a high-speed rail link between London and Birmingham. Even then its third reading was scheduled for a time comfortably after the May 2015 election. This year, next year, sometime, never …

The feeling that backbench MPs were left twiddling their thumbs was not lost on the opposition. MPs are known for being generous in awarding themselves long holidays – recess, they call it – but in 2014 they gave themselves even more holidays than usual. For once, though, accusations of wholesale slacking-off were wide of the mark. Most opposition MPs would have welcomed more activity. There was just nothing for them to do. If the government hadn’t run out of ideas, it had certainly run out of legislation to put before parliament.

There’s a little-known exchange that takes place in the House of Commons at about 10.30 every Thursday morning in which the leader of the House is asked by the shadow leader of the House what business the government has timetabled in the coming months. Normally it’s a fairly anodyne session, but for a while in early 2014 it became one of the highlights of the week. The Conservative leader of the House was Andrew Lansley, whose sacking as health minister was almost a mercy act. Lansley is a tortured soul who moves so slowly it’s as if he is hoping time will overtake him and transport him back to a more congenial era. The late nineteenth century. His opposite number was Angela Eagle, an altogether sharper politician.

Each week Eagle would taunt Lansley that the government had nothing to do and he would reply that the reason there was so little to do was because the Coalition had been extraordinarily efficient in expediting its legislation. Not even Lansley could look convinced by that. His nadir came in the final head-to-head before the Easter break.

‘Perhaps he can now confirm that prorogation [the ending of the parliamentary session] will be at least a week, or even two weeks, early due to the government’s chronic lack of business?’ Eagle asked.

Lansley rose wearily. ‘I am surprised at the honourable lady’s argument that we are not busy. We are busy,’ he replied. ‘As it happens, when we return from recess, we have a busy two days.’

Lansley’s own state of profound futility was so visible even his own party regarded him as fair game. ‘Why are the government so frightened of giving Members of Parliament a decent time to debate the HS2 Bill?’ enquired Tory back-bencher Cheryl Gillan. Lansley insisted he had given it a lot of thought and had allocated more than enough extra time. ‘An hour,’ said Gillan.

Lansley’s expression made it clear he felt this was a huge concession to his social schedule. The speaker couldn’t resist going in for the kill. ‘I say gently to the leader of the House that, in extending the Monday sitting by an hour, I feel sure that he was taking pity on the chair and did not want the chair to be occupied beyond eleven o’clock. For my part, I would be quite happy to sit in the chair until at least three or four in the morning.’ Lansley looked horrified.

Lansley was just the fall guy, though, the politician who shouldered the burden of government inertia. It wasn’t his fault. That the government had so little to do was a direct consequence of the five-year Fixed-term Parliaments Act. Election campaigns used to last only a matter of weeks; a couple of months at most. Now they last more than a year.

Chapter 2

Should I Stay or Should I Go?

THERE’S OFTEN A point in the lifespan of a parliament when the government knows the game is up: that no matter what it does it has no chance of winning the next election. Sometimes it comes after two or three years; on a few, rare, occasions it’s reached on the very day after they’ve just won the previous election.

John Major’s Conservatives experienced that moment of revelation in 1992. Their surprise election win that year had been more of a vote against Labour than an endorsement of the Tories: indeed, up until the moment Neil Kinnock, the Labour leader, yelled, ‘We’re all right! We’re all right!’ on stage at a political rally in Sheffield, many Conservatives had already resigned themselves to the inevitable. Kinnock’s Bono impressions – ‘Every time I clap my hands, I lose another vote’ – were a wake-up call. The electorate might have been all right, but the Labour leader wasn’t. Kinnock’s efforts to appear as the new, engaged, populist face of Labour had backfired embarrassingly.

Lightning wasn’t going to strike twice. The Tories’ narrow 21-seat majority couldn’t survive another five years: they had been in power since 1979 and the public were bored with them. Sitting in Number 10 on the day after the 1992 general election, Major knew he was on borrowed time. The country’s apathy and disillusionment with the Tories was only ever going to increase over the next five years and all he could do was try to limit the worst of the damage. It was a thankless task as his government lurched from one crisis to another: first Black Wednesday, in which the Treasury lost £3 billion in a day trying to keep the pound in the European Exchange Rate Mechanism, then a succession of sex and money sleaze stories involving Tory politicians, along with ongoing rows within the party over Britain’s membership of the European Union. Come the 1997 election, it’s possible that not even John Major voted for the Conservatives.

Labour might have had much the same feeling in 2005. Most of the goodwill that the party had accumulated going into their 1997 landslide victory had long since dissipated. Their majority had been cut from 160 to 66: even though the economy appeared still to be OK, disenchantment had set in. Core Labour supporters believed the party had failed to deliver on many of its promises and – more importantly – that they had been misled over the government’s decision to go to war with Iraq in 2003. The less committed Labour voters were just becoming apathetic. Close up, many Labour politicians had begun to look just as self-serving and back-biting as their Tory counterparts had done. Another five years of this and Labour would be done for.

No one understood this better than the Labour prime minister, Tony Blair. Following the death of the party’s leader John Smith in 1994, Blair and Gordon Brown had had dinner together in Granita, a restaurant in Islington, during which many insiders believe a deal was reached to stitch up the leadership of the Labour party for the foreseeable future. If Brown didn’t challenge Blair’s candidacy, then Blair would step aside some years down the line and let Brown have a go. The exact details of the conversation have long been a matter of contention. Until now:

Blair: Very good of you to join me, Gordon.

Brown: I thought it was you that was joining me …

Blair: Would you like a glass of wine? No? The angostura bitters? A splendid choice. Anything on the menu that you would especially like?

Brown: I think I’ll have the leadership of the Labour party …

Blair: It’s off.

Brown: That’s not fair …

Blair: New Labour has to move with the times. A certain amount of greed is good. Thing is, Gordon, ya know, the voters find you a bit scary. So we don’t want to put them off, do we?

Brown: What are you saying exactly?

Blair: The guys think Labour stands the best chance with me as leader. And I have to say, I agree. But you will get your opportunity …

Brown: When?

Blair: Oh, I don’t know, Gordon. Do stop going on so. Just try and enjoy being chancellor for a bit. You will get your turn as prime minister one day, I promise.

Brown: When?

Blair: Oh look! There’s the waiter. So what will you have? I can recommend the sea bass …

Brown: I will give you two elections, Tony. Just two. After that, you bugger off and make your fortune somewhere else. Do you hear?

Blair: This stuffed squid is heavenly. To die for …

Brown: Two terms. No more. I want your word on that.

Blair: Alastair! Fancy you turning up …

Whether a deal had really been done and whether the Labour party would automatically have accepted Brown as its leader once Blair stepped down is conjecture; what isn’t is that Brown felt a deal had been made and that the leadership would be his by right. Wind forward nine years to 2003. Gordon Brown was still chancellor; Blair had won two elections and was in his second term of office as prime minister, showing no sign of going anywhere. In his 2010 autobiography, The Third Man, Peter Mandelson, one of New Labour’s more slippery architects, recorded that Brown and Blair were virtually on non-speaking terms by 2003 – primarily over Blair’s refusal to step down: non-speaking, that is, apart from a series of volcanic rows late in the year. Mandelson has never been the most reliable of witnesses, so the conversation could have gone like this:

Brown: You promised you would go …

Blair: Didn’t. I had my fingers crossed. So there.

Brown: I’ve always thought you were untrustworthy. And now the public think you are too. Just go.

Blair: Sometimes one must travel the road less travelled, Gordon. Nothing could be simpler than for me to walk away and let you be prime minister. Indeed, in my weaker moments there’s nothing I would like more than to just put my feet up. But that’s not what God wants and it’s not what the country wants. I am here to serve. So you must stand and wait …

Brown: I’ve had enough of this …

Blair: Well, I haven’t. What bit of ‘I’m Not Going Anywhere’ don’t you get? I love it at Number 10. Cherie loves it at Number 10. Did you ever really think I’d chuck all this in for you? I’ve got my legacy to think of. Another election win and I become the first Labour leader to win three successive elections.

History was duly made, with Blair securing a third victory in 2005 with a further reduced majority, largely because the voters thought the Conservatives were still a shambles, with a leader, Michael Howard, who had been no more popular than the previous incumbents, William Hague and Iain Duncan Smith. But even as the last votes were counted, Blair knew his time was up. The public disliked and mistrusted him and no one believed in the New Labour project any more. Labour had run out of ideas, big or small. Government had been reduced to getting through day-to-day crises with as little damage as possible – something that was becoming increasingly difficult as the Labour back benches were filling up with discontented MPs who had either been overlooked or shafted by their leader. Blair had almost as many enemies in his own ranks as he had among the Tories.

In 2006, Tom Watson, a junior defence minister, met with several other Labour MPs at a curry house in Wolverhampton to plan a move to depose Blair as leader. Days later Watson resigned as minister and delivered a letter, also signed by ten other rebel MPs, to Downing Street calling on Blair to resign. Gordon Brown claimed he had nothing to do with the attempted coup and said the letter was ‘ill-advised’, though it was later revealed that Watson had visited Brown at his Aberdeenshire home the day before he delivered the letter. Watson claimed he had just happened to be passing by and wanted to pay his respects to Brown’s baby son and that the letter was never mentioned. Even he didn’t sound as if he believed that story. As with all other challenges to his leadership, Blair faced this one down, but he must have known his days were numbered. The main thing now was for him to consider the timing of his exit. Too soon and it would look as if he had merely been hanging on to win a third term; too late and he would just appear self-interested and spiteful. So he hung on for another year before calling Brown in 2007:

Blair: You win. I’m off.

Brown: What?

Blair: I’m out of here. Finito.

Brown: Just like that …?

Blair: I’ve outgrown this job, Gordon. There’s nothing left to do here. Everything’s fucking up and the country hates us. Where’s the gratitude, I ask you. After all I’ve done. Still, one has to be humble in these situations, so I’m moving on to bigger and better things. I’ve got peace to bring to the Middle East and my Blair Foundation to run.

Brown: Let me get this straight. Having taken all the credit as prime minister for ten years, you’re going to bugger off when the party is at its least popular and leave me to sort out the mess?

Blair: Don’t be so negative, Gordon. You’ve always wanted to be prime minister and now you’ve got your chance. Never say I don’t keep my promises.

Not for the first time, Blair’s self-preservation instincts were spot on. Whether by luck or judgement, he got out just in time. Within months, the global banking system was in crisis and the economy was heading for recession. And Brown, the chancellor who in 1999 had promised the country ‘an end to boom-and-bust economics’, was left to cope as prime minister with the fallout from the worst economic meltdown for over a century. It didn’t help that voters perceived his manner to be awkward and defensive. But even if he had been as smooth and slick as Blair in the New Labour heyday, the situation would have been unsalvageable. Come the 2010 election, Labour would have to go. A Conservative victory should have been a mere formality.

During his time as prime minister, Tony Blair saw four Tory party leaders come and go. John Major stepped down straight after the 1997 election, William Hague went after the 2001 election, while Iain Duncan Smith didn’t even make it through a parliament to contest the 2005 election. The honour fell instead to Michael Howard, who immediately announced he would step down after the Conservatives lost that election.

Of the four, only Hague could count himself as unfortunate. At another time in his party’s history, when the Tories weren’t so universally disliked, he might have been a good leader. Hague has a sharp political brain and something almost approaching charisma. His mistake was to allow himself to be put forward as leader when his party had no chance of winning an election. He was only thirty-six in 1997, and had he been prepared to bide his time for another ten years he could have been leader as the party’s fortunes began to recover. But few politicians ever pass up the opportunity to take a top job when it’s offered: most know that careers in Westminster can be all too short and the chance may not come around again; the rest have such big egos they believe they can be the ones who achieve the impossible.

Duncan Smith and Howard were more like sacrificial lambs. Neither had the personality or sharpness to convince either their MPs or the country that the Conservatives were a credible opposition, and their appointment had more than a hint of a Beyond the Fringe sketch:

Tories: We’re looking for someone to make a futile gesture.

Duncan Smith: I will, sir.

Tories: Sorry? Who are you?

Duncan Smith: Iain Duncan Smith, sir.

Tories: Are you one person or two?

Duncan Smith: Just the one, sir.

Tories: Jolly good. Now look here, Duncan. The enemy are dug in over there and we need someone who is prepared to attack them on foot in broad daylight. I won’t beat about the bush. It’s going to be bloody. Bloody bloody. But someone has to do it and that person is you. Your country will remember you.

Duncan Smith: Thank you, sir.

Prolonged machine-gun fire.

Tories: We’re looking for someone to make a futile gesture.

Howard: I will, sir.

If Labour party members had been allowed to vote in the Tory leadership contest, Duncan Smith and Howard would have romped home in a landslide. Whatever else Labour had to worry about between 2001 and 2005 – principally an unpopular war in Iraq and splits in its own ranks – the Tories weren’t an issue. The choice of Duncan Smith and Howard suggested a degree of pragmatic resignation among the Conservatives. As long as the Tories couldn’t win an election there was no point wasting their best ammunition. Better to keep the quality players fresh on the subs’ bench and let two of the older, reasonably competent squad members have their futile swan song on the front bench.

The contest for the 2005 Conservative leadership election eventually came down to a two-horse race between David Davis, an experienced politician from the right of the party, and David Cameron, a relative newcomer from the left of the party, who had only been elected to parliament in 2001. For a while Davis was the front-runner, but a poor speech at the autumn party conference saw him slip in the ratings and Cameron got the job. His attractions were clear. He had no past and was therefore untainted by the failures and embarrassments of the Tories throughout much of the 1990s. His more liberal conservatism was in vogue: old-style, hard-line Thatcherism was popular only in remote outposts of the Rotary Club. Tories in 2005 had to look as if they cared. Cameron ticked all these boxes. What’s more, he had an attractive wife, a young family, he had listened to pop songs on the radio – well, he said he had – and could sometimes be seen relaxing without a tie. This was about as common touch as any Tory politician had ever got.

The problem was that as the 2010 election grew ever nearer and the economic situation became bleaker by the day, it became more and more obvious that Cameron wasn’t particularly in touch. Nor was he the Conservative’s Tony Blair, as many had hoped. Cameron was a posh boy who had gone to Eton, moved seamlessly on to Oxford University, where he had been a member of the all-male, public-school Bullingdon Club – in which getting drunk, making sexist jokes, trashing restaurants and making fun of foreigners was a tradition – before joining the Tory party as a researcher. Apart from a five-year stint in PR for London-based Carlton Television, he had never had a job outside politics. No one could be entirely sure if he had ever left the Home Counties.

Nor did it help that Cameron had chosen the godfather to one of his children, a man with an almost identical background, to be his shadow chancellor. George Osborne had gone to St Paul’s rather than Eton and had never had a proper job outside Westminster, but otherwise his CV also read Oxford, the Bullingdon Club and the Tory party. As a team, it wasn’t so much that they lacked gravitas as that they had little to offer. They were two men who seemed to have grown up immune to the demands and complications of everyday life and had effortlessly moved into positions they considered their birthright. That judgement might have been harsh, but it was the way it looked to a lot of people, especially the ones who were losing their jobs and having their standards of living squeezed as the country slipped into recession.

As Labour ummed and ah-ed about how best to prop up the failing banks and scrambled for a viable economic policy for dealing with record levels of government debt, Cameron and Osborne didn’t have any practical solutions of their own bar blaming the government for having got the country into this mess – overlooking the fact that the Tories had failed to spot the impending financial crash every bit as much as Labour had. Indeed, prior to the crash Tory economic policy was in many ways identical to Labour’s. Though with a few small extra tax-break promises thrown in.

The remedies that both Labour and the Tories proposed after the crash were equally quite similar: cut government spending to reduce the level of debt. Both sides promised nothing but pain for the country for the foreseeable future; the only point of difference was how much government spending should be cut and how much pain inflicted.

Here Cameron and Osborne found themselves with an image problem. Whether their policies of bigger cuts and greater pain were more economically sensible became a secondary issue as people in many parts of the country suspected that whatever pain was inflicted would have less personal effect on the Tory leaders than Labour’s policies would have on its Cabinet:

Cameron: We’re all going to have to tighten our belts.

Osborne: Tell me about it. I’ve already cut back the cleaner’s hours.

Cameron: Good man. I’ve axed one of my foreign holidays. We’re going to go to Cornwall for a week in the summer instead. Could you do the same?

Osborne: I can’t cancel the skiing trip, Dave. It’s all paid for and the family would go mad.

Cameron: Fair enough, then. Just try not to get photographed on the slopes and do make sure you travel EasyJet.

Osborne: If only more people were prepared to make these sorts of sacrifices in their everyday lives, then the country would soon pull through.

Unfair, maybe. But the idea of a growing disconnection between politicians in Westminster and the people they represented was taking a stronger hold. And as the election approached, with both Labour and Tories looking equally toxic, many voters began – for almost the first time – to wonder if either of the main parties had the answers to the country’s problems.

Chapter 3

Hallelujah

BRITISH GENERAL ELECTIONS have traditionally been a story of two-party politics. Initially, the battleground was between the Liberals and the Conservatives, but with the growth of the Labour party after the First World War, the Liberals fell into a rapid decline and every general election since the 1930s has, to all intents and purposes, been a contest to decide whether the Conservatives or Labour would form a government.

Not that the electorate had no other choices. A Liberal or – since the Liberal party merged with the Social Democrats in 1988 – Liberal Democrat candidate still remained on the ballot sheet in most constituencies and a few were even elected to parliament. Scotland and Ireland had their own nationalist parties – the SNP and Plaid Cymru – who won a handful of seats in their own countries. The Green party returned its first MP in 2010 when Caroline Lucas won the election in her Brighton constituency. The UK Independence Party (of which more, much more, later) put up plenty of candidates in recent years with nothing to show for it, while the far right – the British National Party – and far left – the Socialist Workers Party – had the same success (none) with fewer candidates. In the two Bootle by-elections of 1990, the Monster Raving Loony party attracted more votes than the Social Democrats in the first one and more than the rump of the old Liberal party in the second, but still no seat in Westminster. Some might call that a shame.

Though many supporters of these minority parties – especially those that were more primarily focused on a single interest – passionately believed in their cause, their votes were essentially protest votes. They were votes cast in the certain knowledge that their chosen party had absolutely no chance of forming the government, or even being the main party of the opposition. As much as being votes for something, they were also sending a big ‘Not Interested’ message to the Tories and Labour. One that said, ‘You know what? I’ve watched both of you in action and you’re so hopeless that I can’t bring myself to vote for you.’

There are other forms of protest vote. Some people spoil their ballot paper by scrawling on it instead of marking their choice with an X. This at least has the benefit of being a vote that has to be counted, though since it gets lumped in with those who messed up their ballot paper through not really understanding why they were there or how the ballot worked, it’s a form of protest that can be misinterpreted by the main parties and put down to dimness on the part of the voters. The same can be said for another type of protest: not bothering to vote at all, which has become an increasingly attractive option for many. In the last half of the twentieth century, the turnout for the general election was never less than 70 per cent; during the twenty-first century it has slipped to around 65 per cent. It is just possible that a large percentage of the country weren’t aware there was an election going on, but much more likely that the electorate was becoming disaffected.

More to the point, the two main parties don’t particularly care whether someone doesn’t vote or spoils their ballot paper. They say they do, because that’s the mature response and a sign of a healthy democracy, but, at a very basic, practical level, they don’t. Elections are a simple numbers game in UK politics: under the first-past-the-post system, the candidate who gets the largest numbers of votes in his or her constituency is elected to Westminster. So if a party can’t persuade you to cast your vote in its favour, it would much rather you stayed at home or spoilt your ballot than put your X in a rival’s box.

Voting for a party other than the Conservatives or Labour is an active form of political engagement. It shows you care about the way the country is governed and that your vote could potentially be won by either of the main parties if they came up with some sensible policies. And yet – there is no way of getting round this – it is still very much a protest vote: an active signal that while you respect the processes of government, you are resigned to the fact that the people who occupy the key roles in those institutions aren’t really up to the job. This may be a pragmatic truth, but it also gives immense freedom to those politicians in the small parties who are never going to be in a position of power.

One of the best things about being a Lib Dem before the 2010 election was that no one ever really hated you. You weren’t important enough to hate. You could always be on the right side of any argument in the certain knowledge that you would never, ever be held to account in any practical sense. Writing a political manifesto was as much like writing a birthday-present wish-list as a considered commitment to action:

We want to see an end to party politics. There is too much hatred in the world. We want a system where everyone gets on with one another and loves each other. We want a fairer world where everyone has a really interesting job and never gets ill. We want a world where everyone pays a bit more tax, but only if they really want to. If they don’t, then that’s OK too. We want a greener, more sustainable world in which polar bears and cockapoos can get along together. We want more sunshine and less rain, though obviously not in a way that promotes global warming. We want to teach the world to sing …

Who wouldn’t want any of that? Who cared if it was totally impractical? Who cared if it was unaffordable? No one. Going through a Lib Dem election manifesto with a calculator and a red pen looking for inconsistencies was a category error. A Lib Dem manifesto was never meant to be a serious legal document. Everyone understood they were just a list of nice, fluffy things that might exist in an ideal world and there was no need to examine them too deeply because there was no chance of the Lib Dems getting anywhere near a position in which they might be expected to put their idealism into practice.

The Lib Dems were the party for those who wanted a better life but had no expectation of ever getting one. The deal was this: the Tories or Labour got to sit in the seats of real power, the fifty or so Lib Dems got to occupy the moral high ground. That’s the way it was, and prior to 2010 that’s the way most people imagined it would stay. The situation almost no one expected was that the voters would one day have so little faith in both the two main parties that the Lib Dems might hold the balance of power. It might not even have happened in 2010, but for one big miscalculation by Brown and Cameron.

In September 1960, a young, good-looking J. F. Kennedy squared up to a stubbly, pasty-faced Richard Nixon who had just come out of hospital for the first ever televised presidential debate. The political analysts scored the debate as a draw, but the TV viewers saw it differently: a clear win for JFK. Nixon wised up for the next three debates by shaving and slapping on the slap, but the damage was done. The TV audiences for the last two debates were far smaller than for the first and the public perception of Nixon as Tricky Dicky never really shifted. Before the debates JFK had been narrowly trailing in the polls; his TV appearance was a key tipping point in him going on to win the White House.

The Americans didn’t bother with televised debates for the next three presidential elections, but since 1976 they have been an ever-present feature of the campaign. Where America leads, the UK generally follows, but British politicians found the calls for a leaders’ debate all too resistible. The debates were too ‘presidential’, they said. They focused too much on individuals: British politics was about policies, not personalities. As if. The main issue was that elections were hard enough work for the leaders without giving your opponents an opening. The debates were just too unpredictable: they were elephant traps into which a leader could unwittingly fall. So why make extra trouble for yourself when you can just say no?

By 2010, though, the clamour for greater transparency and accountability in politics made it more difficult for both Labour and the Tories to put off a televised debate any longer. Refusing to have one when the country was in the middle of an ongoing economic crisis would have looked as if the leaders had something to hide, as if they were actively trying to avoid appearing together live before the country. Just as importantly, David Cameron perceived he might have something to gain from a debate. He was more shiny and media-friendly than Brown and he might win over some undecided voters. With the public and Cameron clamouring for a debate, Brown had no choice but to agree.

The leaders began their preparations and made their contingencies. The lessons from all the American TV debates had been studied and learned. Both sides knew their weaknesses. Brown could appear surly and defensive; Cameron could come across smug and superficial. Each party gave its leader hours of intensive media training so that all the bases were covered. Except they weren’t.

No one had really factored in Nick Clegg and the Liberal Democrats. The presidential debates had almost exclusively been between just the Republican and the Democratic candidates, and British electoral campaigns had always been run with a similar bi-partisan focus. The Lib Dems and the other small parties weren’t exactly ignored; rather they were treated as endearing pets that you could snuggle up to and stroke when the Tories and Labour got a bit boring. But not something you would ever take particularly seriously. Forming governments was something left to the two big boys.