Table of Contents

Cover

Chapter 1: What Is Presentation?

What Are Presentations?

Story

Slides

Delivery

The Three Principles of Presenting

Summary

Part I: Story

Chapter 2: The Story’s Focus

Not All Stories Are Created Equal

Focusing on One Idea

Setting the Goal

The Customer Isn’t Always Right

Gathering the Material

Inventing the Truth

Can You Sell Without Lying?

Summary

Chapter 3: The Story’s Contrast

Problems and Solutions

Hero and Villain

Summary

Chapter 4: The Story’s Unity

Making Your Story Unified

Case Study: The Story of Tomato Sauce

The Problem of Balance

Case Study: A Company Introduction

Summary

Part II: Slides

Chapter 5: The Slides’ Focus

Producing Your Slides

Zen and Vajrayana

Designing Zen Slides

Summary

Chapter 6: The Slides’ Contrast

Energizing Lifeless Diagrams

Using Comparisons

Data Visualization

Lies, Damned Lies, and Statistics

A Word on Animation

Where to Go Next?—Visualization Resources

Summary

Chapter 7: The Slides’ Unity

Avoiding Ugly Slides

Slide Design for Non-Designers

Working with Pictures

United World in a Slide Deck

Summary

Part III: Delivery

Chapter 8: Focus in Delivery

What Should You Focus on During Delivery?

Clarity

Pace

Voice

Engaging with Your Audience

Making Eye Contact

Addressing Any Questions

Using Humor (or Not?)

Summary

Chapter 9: Contrast in Delivery

The Opposite of Monotony

Being Perfect Versus Being Passionate

Don’t Avoid Confrontation

Learning from Other People

Summary

Chapter 10: Unity in Delivery

Going with the Flow

The Pros and Cons of Improvisation

Relaxing Control

Summary

Chapter 11: Where to Go Next

Presentation Checklist

Taking Further Steps

General Presentation Resources

Storytelling Resources

Slide Resources

Delivery Resources

Presentations Transform

Credits

Read This First

Who This Book Is For

What This Book Covers

What You Need to Use This Book

Features and Icons Used in This Book