001

Table of Contents
 
Title Page
Copyright Page
Dedication
Foreword
Acknowledgements
Prelude
Introduction
 
CHAPTER 1 - America the Dominator
 
What’s First?
Why America Has Always Dominated: Part One
Why America Has Always Dominated: Part Two
Why Things Are Changing
So Let’s Review
Welcome to the New World, Investor 2.0
 
CHAPTER 2 - Before the Borders Came Down
 
Liar, Liar—Starts the Fire!
Rah, Rah, Rah! MatchBook U!—The Curriculum
Good Ol’ Matchbook U—The Faculty, Staff, and Graduates
In the Headlines: Gates Opens Windows (Film at 11)
And Now, Stay Tuned For the Cleavers
Everything ‘Made in China’? So Sorry, Not Soooooo . . .
Structured Notes, Bonds, and CDs
 
CHAPTER 3 - The Media Act
 
It’s All Psycho-Babble
The Priesthood
So What Do the Winners Do?
Six Billion (gulp) Americans? What’s Changed?
Simplicity = Apple + Π
 
CHAPTER 4 - Cashing in on Six Billion Opportunities
 
Transactional Analysis—Wires in Your Brain
Getting Snookered by Chi Chi
How Do You “Think Rich”? Simple, You Just Think!
Crisis Hotline—The Back-Story
You Decide by Making Decisions
Why Make Your Own Decisions Anyway?
Free That Billionaire Inside You!
Coffee, Tea, or Water?
More Water
Marine Decision-Making À la Paul Van Riper
 
CHAPTER 5 - Unlock the Billionaire Inside You
 
Brainpower: Escape from the Herd!
A Real “Real Estate Lady”—The Loral Langemeier Story
Exercise—Chip Away Until You See David
More David-Chiseling
The Death of Investor 1.0
Most Americans Aren’t Hedging at All
Investor 1.0 versus Investor 2.0
Instincts and Impulses
If He Could Just Buy One Stock . . .
 
CHAPTER 6 - Being Investor 2.0
 
“Global Trade Starts Here”
Investor 2.0—Destined for Riches (You are awake, now look around)
Investor 2.0 Shows His Skill
On the Air—Quiet Please
 
CHAPTER 7 - Welcome to the Big Leagues
 
In The Studio with Frank Cappeillo—Part 2
The Lake Wobegon Fallacy
More from the Studio—Dave Dyer
Radio Show PostScript
 
CHAPTER 8 - More Skills, More Opportunities
 
Strategize—Then Make Great Plays (or Play to Your Opponents’ Weaknesses)
Strategize—Win by Running Your Own Race
Understanding the Indicators
Indicators—Wrong-Foot Part 2
Strategy Lesson—How We Got to ’09
My Strategy at This Time?
The Epiphany in the Green Room
 
CHAPTER 9 - More Strategies
 
Rules of Thumb—To Be or Not to Be?
Studio Time! “And now, back to you Dan . . .”
A Notation of Ultra-Importance
Rule 1 (Never Give Back Your Profits in a Tough Market)
Rule 2 (Once You Make a Decision, Stick to It)
My Bond Strategy for RIGHT NOW
 
CHAPTER 10 - Demand Top Dollar
 
You Are a Professional Money Manager: The Only Question Is Will You Be a Good ...
Relationships (between Stocks and Bonds)
The Rent’s Not Free, But It’s on the House
Interest Rates and Stock Prices
Dinosaurs and Bonds
More on Bonds
I Was Too Dumb to Be Interested in Bonds . . .
Convertible Bonds (More Arrows in My Quiver)
Convertible Bonds: The Real Nuts and Bolts
 
CHAPTER 11 - Now You Have the Power
 
Common Sense and Fundamentals
The Blackstone Story
The Rest of the Story
Cavemen Don’ t Get Rich
Coming Full Circle
The Last Word—Danger (The Lemming Spell Comes Back)
 
About the Author
Index

001

To Elisea, the love of my life-
When I became your husband, at age 40, I became a better man. It’s just that
simple. At every challenge and in every test, my strength, endurance, and
courage comes from the fact that I am always playing for you.
Right from the beginning, you saw something in me that I couldn’t see. You saw
the power in me that I never saw in myself—always believing in me, steadily
inspiring me to soar to heights I never dared imagine.
Your unlimited kindness and compassion, that unbelievable stability, your
ability to generate life from inside you instead of reacting to events like the rest of
us tend to do. You inspire me and that inspiration has given my life a meaning
it never had before.
I won the lottery that day many years ago, when I held that door open for you
and you looked up at me with that first smile that lit a fire that has never
gone out.
The year we married you told me you saw gifts you had never seen before. You
said you had never seen anyone before who really understood the stock market
and who understood “where the money is.”
You asked, “Why not spend this second half of your life sharing those gifts with
the world.”
I told you I didn’t know how to do that, and you have spent the rest of your life
showing me how.
To you, I dedicate this book and my life. Elisea, it’s been quite a ride.
 
To Stephanie-
As I became your dad, I became a man. You have grown into a confident, gifted,
beautiful, and vibrant human being. Growing up with you has been the greatest
gift God could have bestowed on me. No one could ever take your place in
my heart.
 
To Niki-
You have managed to forge a singular blend of discipline, confidence, humor,
beauty, and talent. Your great journey is ahead of you, but already you blow me
away with your inner strength and your tender heart. Whenever I watch you live
your life, I cannot help but smile. I wish I was more like you.
 
To Larry-
I am proud to call you my son. You are but a child and already you amaze me
with your ability to commit, your gentleness, your unbelievable talent and
tenacity, and your natural ability to practice and master everything you try. I
watch you and I think I must be a pretty good man to have helped to create a son
like you.

Foreword
Who would have ever guessed, even as recently as early 2007, how quickly our economic and financial world could implode. The phrase “one in a million” seems apropos, but in truth financial crises and economic collapses occur frequently. And when they do occur, the world changes—and rarely for the better. Everyone in politics uses a crisis to push their favorite agenda. Think here of President Obama’s Chief of Staff Rahm Emmanuel, who is reputed to have said that a good crisis should never be allowed to go to waste.
In the United States, the government has used this latest crisis to become an even larger participant than it already was in home mortgages, autos, banking, insurance, health care, and energy. To say that these industries have been nationalized would be an overreach, but not by much. The primary focus of private businesses today is definitely government relations. And who knows how far this nationalization trend will go? My suspicion is that it will go a lot further than it already has, and the economy will take a lot longer to become healthy, if it ever does.
We have lived in a predominantly competitive private enterprise capitalist economic environment since President Reagan took office. During this period from the late 1970s/early 1980s to the early 2000s, prosperity was the norm. The stock market in the U.S., for example, as represented by the Dow Jones Industrial Average rose from a low of below 800 in August of 1982 to a high above 14,000 in October of 2007. Even after allowing for inflation, this is an impressive record of appreciation.
To argue that this prosperity represented the ascendance of Republicans over Democrats or conservatives over liberals would be just plain wrong. Good economics knows no party label, nor for that matter does bad economics. It is true that President Reagan was a Republican, but Democratic President Clinton was arguably on a par with President Reagan. From my perspective, it would be hard to make a positive case for either Republican President Bush the elder or his son. It’s not the party that matters; it’s the economics.
The successes of Lady Thatcher, Ronald Reagan, and their successors were not confined to the territorial boundaries of the U.K. and the U.S. This world has changed as has rarely been seen in history. The communist behemoth formerly known as the evil empire of the U.S.S.R. collapsed before our very eyes, giving birth to wildly expansive entrepreneurial capitalist nations in Eastern Europe. Even Communist China morphed into one of the fastest growing supply-side nations this planet has ever known. In China alone, more people have been removed from poverty rolls than has occurred from the first human on earth until 1980 all combined. That really is something to brag about.
And then there were the successes of India, Viet Nam, South Korea, Ireland, Singapore, Chile and Israel, to name a few. Admittedly, there were still way too many nations that never shared in our glorious quarter-century as they were stuck in the old ways of state-run economies. The images of Iran, North Korea, Zimbabwe and Cuba come to mind.
But with all these successes and seemingly unlimited prosperity came complacency, greed and jealousy. People seem to have forgotten what the world was like in the 1970s. They don’t remember the inflation, high interest rates, high taxes, high unemployment, diminished wealth, and low self-esteem. And with their memory lapse, they have chosen to resort to the instrument of government to even the score with those who had been more successful than they. The politics of class warfare and the economics of redistribution once again have captured center stage and are being employed as weapons to transfer power to the state.
The response to the crisis has been a complete repudiation of the supply-side Thatcher/Reagan brand of economics that brought with it such incredible prosperity. In its place, our country is left with stimulus packages based purely upon Keynesian economics and multi-billion pound bailouts of financial firms such as Bear Stearns and AIG. Congress has effectively nationalized the mortgage industry, much of the banking and auto industries, and is poised to do the same for the health care industry. It truly is unlike anything we have seen since the 1970s. George Orwell’s nightmare is coming true.
Government spending as a share of total output has risen to wartime levels and the national debt is what Bill Safire of the New York Times used to refer to as a MEGO number, where MEGO stands for “my eyes glaze over.” And our official national debt numbers don’t include huge increases in the unfunded liabilities of federal government programs such as Medicare, Medicaid, Social Security, Civil Service Retirement and Health Care, Military Retirement and Health Care, Pension Benefit Guarantee Corporation, and soon to be U.S. National Health Care. And this doesn’t even include the unfunded liabilities of all the state and local governments. Maybe these modern day Merlins have discovered the tooth fairy or Father Christmas, but I wouldn’t bet on it. Who ever heard of a poor man spending himself into prosperity? Not I.
Already tax rates are scheduled to increase on January 1st, 2011, but that will only be the beginning. With this year’s deficit of $1.4 trillion and the existing national debt, it’s hard not to imagine enormous additional tax increases just around the corner. And, if taxes on people who work are increased and government payments to people who don’t work are raised, don’t be surprised if the number of people not working increases. And if these fiscal monstrosities weren’t enough, President Obama is aggressively pushing his health care reform and energy bills through Congress.
On the trade front, protectionism is becoming increasingly “de ‘rigeur” in the United States. Undeterred by logic or experience, the United States is venturing further and further into the swamps of a trade war with anyone and everyone who supplies our country with high quality products at low cost. Tariffs, quotas and countervailing duties are popping up everywhere. The Obama administration believes that imports cost Americans jobs as opposed to the correct answer which is that imports provide foreigners with the income to buy U.S. exports.
President Obama had made his distaste for NAFTA and the Columbian Free Trade Agreement clear in the 2008 presidential race and has now imposed duties on a number of products coming from China and has stopped Mexican trucks from entering the United States. In his stimulus package are old time protectionist “Buy American” provisions. For my part, I’ve always thought that producers were there to serve consumers, not the reverse. In cliché form, “the buyer is always right” and other such phrases touched the core of truth. And in an international context, my question to protectionists is if you found a store that sold high quality products at low cost, is your first thought “how can I boycott that store?” I don’t think so.
When it comes to monetary policy, phrases such as “as good as gold” or “as sound as a dollar” appear to have disappeared from our lexicon. Over the past twelve months, the Federal Reserve has been printing money as if there were no tomorrow. Government always has a reason why it has to resort to the printing press, but the consequences are invariably higher inflation, a weaker currency, and higher interest rates. And so it will be this time as well.
Incomes policies are also going the wrong way on a one-way street. As conceived by us economists, incomes policies include all government economic policies that aren’t part of fiscal, monetary, or trade policies. Basically, incomes policies comprise all the indirect ways government can affect business and the economy. These include regulations, restrictions, requirements, minimum wage, wage and price controls, health care, trade union activities, restraints on trade, and the like.
The prospects for prosperity appear bleak indeed as a result of new government incomes policies. The Obama administration is unabashedly pro-union and anti-business and has been pushing legislation on something called “Card Check”, whereby unions can organize labor in non-unionized companies by requiring individual union members’ votes be made public for all to see. This makes union retribution extremely difficult to avoid. Union members and prospective members won’t be allowed the basic right of a secret ballot—pretty shocking.
In the United States the minimum legal wage companies are allowed to pay was raised by $2.10 an hour over the past two and one half years. As one might expect, the most vulnerable of our citizens are the ones truly hurt by such a policy, as they are in effect priced out of a job. While the increase in the minimum wage was passed and signed into law by the Bush administration, it has the full backing of the current administration. President Obama and the Democratic Congress are also pushing health care reform and cap and trade legislation, all of which would create a massive regulatory burden and increase taxes on U.S. firms and citizens dramatically. Additionally, government has stepped in with increasing calls for regulation of financial firms and caps on executives’ salaries. None of these is a positive for prosperity.
So given the policy outlook in the United States, you should now understand why I am worried about our economy—all of the policy dials are tilted away from pro-growth economics. As a sign for hope, let me just add two points. First, while it is true that the United States has taken a big move to the left, what has happened is typical of the political pendulum. We have seen swings like this before, and the pendulum has always swung back again to pro-growth, good economics. And secondly, even though these policy changes are extreme, they can be undone as quickly as they were done. Nationalized companies can be privatized, increased tax rates can be lowered, and excessive spending can be cut. Our country is extremely resilient and has withstood lots of hardship and deprivation and bounced back better than ever.
In times like these the key is staying alive. Don’t tell me about the return on my capital, I’m most interested in the return of my capital. It is imperative to stay informed so that you can successfully navigate today’s treacherous investment climate.
And Daniel Frishberg can help you do just that. He has an uncanny ability to sense inflection points in the market, and in the pages that follow he lays out much of his view on what makes markets move. I’ve come to know Daniel and his wife Elisea very well over these past few years. So before you jump in, let me tell you a little bit of what I know about Dan Frishberg. I’ll start by going all the way back to Daniel’s routes in America.
Dan’s grandfathers (maternal and paternal) came over from Russia at the beginning of the 20th century, generally to avoid the draft, which would have placed them both in the midst of the Czar’s Army to fight the Russian Revolution. By the time Dan’s maternal grandparents landed in America, there were restrictions already being placed on the immigrants who were coming to the United States to find jobs.
Dan’s paternal grandfather became an author and educator. He refers to his grandfather as a pretty smart guy. Perhaps this was because Dan was somewhat the apple of his grandfather’s eye. He took a particular interest in young Daniel, and allowed Dan to share in his own interest in ‘the grand American lifestyle’ which he believed was centered (and in fact had its roots) at the corner of Broad and Wall Street in New York. Before he was ten years old, Dan was tagging along with Grandpa down to the Stock Exchange. Much of what he does in his business and in his life today comes from the teachings of his grandfather in those early and very impressionable years of his life.
Continuing to frequent the exchange throughout his youth, Dan became familiar with the advantage held by the “specialists” in the exchangewhat we now call the “market makers” on the NASDAQ. At that level on the floor, you get to see the order flow. An ordinary investor or layman gets to see the transaction price. But the specialist not only sees the transactions, he sees the potential transactions . . . he sees the order flow. He knows if there are five buyers for every seller or vise-versa. He can see where the power is, and he’s at great advantage to make money. Dan recognized this advantage, and still uses that knowledge today in his daily business of money management and investing.
After graduating from high school at the age of 16, Dan looked to the Marine Corps for his next bit of “real life education”. His mom felt he could use some strong direction too, and signed the necessary documents for him to join up. He went to Okinawa and later he spent time on a carrier patrolling the South Pacific, and eventually he and a goodly number of his fellow Marines headed for Viet Nam. He was due to get out in 1965, and thanks to an acceptance for entry into Rockland Community College in New York, his military extension and near-return to Viet Nam was thwarted.
The commute from his home to college was about two hours each way every day in his mom’s old Chevrolet, and that, plus classes, left little time for a social life. The payoff was that he became one of the top students in the New York Community College system, and New York University found him and offered him a full and free scholarship to attend.
After college, Dan held jobs in advertising, homebuilding, and health care, but all the while he actively followed and participated in the markets. At the age of 40, Daniel met his future wife, Elisea, who challenged him to put his skills to full use and share them with others. She saw that he was bright, articulate, and energetic. As for Elisea, she’d grown up in the Philippines and had not seen electricity until the age of 17. To say the least, they’d come from two different worlds.
And so, this 25 year old girl from the Philippines was the catalyst for the thought process that was then instilled in Dan Frishberg. He decided he’d begin sharing what he knew how to do with other people. At some point they were riding along in the car and Dan was complaining about something he’d just heard on the radio and how it didn’t sound very smart to him. Elisea suggested he go on the radio himself, and do a better job. His first reaction was, “I don’t know anything about being on the radio . . . but who knows? Maybe someday.”
It wasn’t long before Dan ended up back in the financial business. He went to work at Prudential Securities. Having learned the most interesting part of the money business on Wall Street, Dan was now learning what he felt was the most mundane part. But that little bit of conversation in the car that day about radio apparently sparked Dan somehow, because he ultimately ended up on the radio, doing a talk show (about money) in San Antonio. It was pretty much a first for the industry . . . there weren’t a lot of financial shows on the air yet.
Since then the radio program has grown, as has the money management business Dan started on the side. This is where Dan began to see real opportunity. First, to grow his radio concept into something the likes of which had not been seen before. People who knew nothing about Wall Street didn’t realize that they were learning about it, all the while being entertained by the people presenting the information to them. Ask Dan Frishberg what he’s doing these days and he’ll answer without hesitation, “I’m having the time of my life.”
 
—Dr. Arthur Laffer

Acknowledgments
Dr. Arthur Laffer my mentor, teacher, and friend. You inspire me, and from you I learned what true greatness looks like. From you I gained the confidence to play in the big leagues. What you do is so unique, but you make it look so easy.
For your courage, your insight, your wisdom, and your singular contribution to the world, I am proud to call you my friend.
Sal Monistere.
For 20 years, you have dedicated a big part of your life to interpreting my thoughts and insights into Earth language. With your singular talent for communication in just about every medium, your ability to find an entertaining way to communicate any thought or idea, to bring order to chaos. I would hate to try to tell my story without you.

Prelude
My name is Sal Monistere. I came from radio. That’s how I met Dan Frishberg, by the way; we bumped into each other in the hallway at a radio station about 15 years ago, and I’ve worked with him ever since. One day not long ago, he asked if I’d like to help him with a book project. Well, as his creative director, chief writer, editor, show announcer, and general producer for the past 15 years or so, I said, “Sure.”
To be truthful, I don’t think I’ve ever seen a book with a producer credit, but here I am. I’ve always told Dan that I thought the producer was the guy who would look at a performance, rub his chin knowingly, and say, “Well, what do you think?” At which point the associate producer would turn to him, rub his own chin (also knowingly), and say, “Gee, I don’t know. What do you think?” In other words friends, this is Dan’s book, and this is Dan’s world—I’m just glad to be a part of it. And so as the producer, I only asked him if I could have a page or so here at the beginning because I want to make sure you’re prepared for this.
I know. You’re serious about this investing thing. And as a serious investor, you certainly don’t have time to invest in a long barrage of verbiage from the guy who works behind the scenes. You’re anxious to get to the part about the money. Fine. Just allow me if you will the minute or so it takes you to read the remainder of this little interjection before you get to the real beginning of the book. Because it’s really, really important. And after that, I promise, no more delays.
Here’s what we’re going to do. The following is a rough transcription of Dan Frishberg’s radio program; it was randomly selected and aired on April 8, 2009. It’s combined with some of his personal notes for the show on that date. I just thought it would be good to include it here as an example of his work to prepare you for what you’re about to discover in this book. You’re about to discover the dynamics of Daniel Frishberg.
If you listen regularly (and adhere to his creed), you’re probably reading this as you sit on a tranquil beach in some tropical haven, or are otherwise similarly enjoying the fruits of your investments. If on the other hand you’ve never heard his program, if you’ve never read his publications, you better hold on to your hat.
And one final note: Sometimes just looking over these scripts from Dan’s shows can teach you an awful lot. We archive them all of course, so I’ve sort of sprinkled in a few more of them throughout the course of the book. Watch for them as they illustrate Dan’s thinking and conversations with some real financial gurus.
OK, then, everybody ready? Fine, then cue Dan. Cue the intro music, and hit it—in three, two, one. . . .
 
 
Studio Light On: On the Air (Quiet Please)
Sal: (Show Opening.) “There’s a billionaire locked inside you. The key to freedom is information, the kind of information you get right here on The MoneyMan Report. Here’s Dan Frishberg!”
Dan: Good afternoon, The MoneyMan Report is on the air. Last time we talked I told you not to give up profits. Put tight stops on everything. (We know the audience is dying to hold on to assets they bought a year ago, until they get even.) Folks, this is suicide. The only thing that matters is the rally since March 9th. The rest of the equity is lost. It can only be retrieved through expert management, not patience, because there is nothing going on to suggest that the U.S. stock market will appreciate over the next several years. (Don’t forget notes from Closing Bell.)
You don’t hesitate about whether you should stop at a stop sign—a mistake can mean a huge collision. You have to always assume a Mack truck is barreling through. (You just stopped at 100 of them and nobody was coming, but you still have to stop at the next one.)
The people who are trying to tell you whether the current correction is real are the ones who didn’t see the recession coming. Last year they told you the market was the buying opportunity of a lifetime, and the Fed and the U.S. Treasury didn’t see it coming, either.
The only accurate strategic stock market decisions I see come from us. (Credit here—our chief trader Karl Eggerss.) How do we know so much? We do a MARKET X-RAY to measure underlying willingness to assume risk, or eagerness to reduce risk. And right now there’s not enough information to tell us how deep the current pullback will be.
In other words, nobody knows how severe the current pullback will be, and the only choice is to treat it as though it’ll be severe. You don’t have to take losses because you’re afraid to miss the upside later. When prices reach a point where they are too compelling to pass up, buyers will enter, and you can enter with them. Right now you don’t have to know where that will be. Our research indicates that in the first few days of a rally the leading sectors are most likely to lead throughout that run. This time around it was China, base metals, consumer technology, platinum, and agribusiness. (Add individual stocks below.)
We understand enough to know that the stock market—on a risk-adjusted basis—is not the best use for your savings and does not deserve your loyalty. (Analogy: You spend 20 years going in a straight line.) They convince you that you don’t need a steering wheel or brakes. Remember, you only have to get killed once to be a permanent loser! This is what happened to millions of people in our audience.
You’ve been taught to confuse saving with investing, and that’s not right. (Analogy: Saving is riding a train. Investing is flying a plane.)
Investing takes skill and timing and economics; saving only takes repetition. Repetition is easy, it’s done with memory cells. Investing requires brain cells and takes much more energy. (Fewer people are good at it.)
The fact is, you can excel at both flying and investing, but not if you don’t stay awake, not if you don’t learn how to steer and land. Landing is like selling your stocks. And not knowing how to land is what kills you.
(Current short-term stock tip—just like last week: tight stops and sell decliners quickly.) Don’t be a hero and don’t be a fortune teller. Remember this: You’ll never find a 90-year-old who says, “I wish I had been more impatient.” They generally say, “I wish I had been more patient, spent more time with my kids, and used dental floss.”
(For traditional long-term investors): You are out of step with our times, but if you want something you can hang on to for a long time, consider the following:
TIPS, now bargain priced for 1.2 percent inflation. At some point, inflation will turn out to be much higher. The danger lies in government fudging the CPI numbers. In my humble opinion, this is a real danger, given the current administration. Even so, the fudging will come after the first signs of inflation. At these first signs of manipulation, TIPS should be sold.
(If you’re prepared to gamble long term and live with volatility . . . wait for the current correction to subside, then . . . )
EJ/Ehouse—China: The Century 21 of China, connected to the very top of the Chinese government. They often take their commissions in shares of real estate projects. (Great business with super prospects.)
BIDU—the Google of China: What more do you have to say? They own 70 percent of the market versus 30 percent for Google.
The water business: Drinking water in bottles is already more expensive than oil. Americans will pay anything for it. Just tell them it’s from France. Many of the richest countries are limited by their water supply. The world economy cannot grow without desalinization and other forms of processing, packaging, and transporting water. (Make point that no replacement will be developed.)
CGW is ETF, and there are also others: If you want to speculate, GE—may not be able to tolerate another leg down (such as in 1930), but otherwise a wonderful speculation. GE is a great company leading in everything that matters to human beings, currently facing uncertainty because of GE Capital.
 
(Segment close.)
 
(Break) . . . The MoneyMan Report—be right back with more—I’m Dan Frishberg, etc, etc.”
(Add copyright bug and standard disclaimer.)
(Cut to commercial, traffic, and weather forecast.)
—Sal Monistere

Introduction: My Mission
Your life as an investor is about to change forever. Let me correct that, it’s already changed. Your life as an investor, as a businessman or woman, your life as a member of the human race has changed in countless ways. And the changes are far more significant than the changes that came with the bicycle, the automobile, radio, and TV. In fact, the changes in your life from an economic standpoint are more profound than anything that’s happened to the human race in 500 years!
Before the printing press only a select few could read and benefit from the developing information, the skills, the insights, and the opportunities that were sweeping the globe. The printing press allowed the transmission of radical new ideas in the fields of science, geography, and agriculture. Suddenly kings, queens, and nobles like Isabella, Elizabeth, Sir Walter Raleigh, and Columbus were becoming richer than anyone who had come before them.
World trade developed as these fortunate few figured out that we live on a spherical planet that circles the sun. They prospered far beyond their wildest dreams, sending ships around the world and conquering continents. They brought back tobacco, rubber, spices, tea, and gunpowder and sold it to their countrymen. They used the inventions of our Western civilization—information flow, transportation, science, and the art of modern warfare—to subdue the existing empires in all corners of the globe. In the process, they were able to accumulate most of the world’s wealth, all for the benefit of that small European enclave that was the precursor of our civilization.
The seed of that revolution was planted with the development of the printing press, and it grew and developed for the next 500-odd years, culminating in the United States of America and the republic for which it stands. Since then, we’ve ruled the world. We’ve cured disease, shared ideas, and broadcasted drama, both real and imagined. We developed music, pictures, and sounds through motion pictures—then radio, then TV. We travelled to all corners of the Earth, to the moon, and then sent rockets around our solar system and our galaxy. And as the human race advanced through the transmission of our culture, we Americans—the beneficiaries of all this progress—became ever richer and ever more powerful.
It was easy to believe we’d developed an everlasting monopoly. Think of it. We owned every new idea and every new invention. We won every war, dictated policy, and defeated all comers in every competition. We created the best universities and research facilities. We accumulated almost all the wealth, power, status, and all the comfort.
We’d built a better mousetrap, and they came. The very best and the very brightest came to the United States to study and to invent. And they stayed, building the most prosperous country that could ever have been conceived in this little corner of the galaxy. To be sure, we put giant telescopes into orbit and learned to unravel the secrets of our universe going back billions of years. Can you conceive of just how long a couple of billion years is? It’s the age of our planetary development, yet humans only learned to cultivate wheat 10,000 years ago. What a ride it’s been as we developed communities, towns, cities, countries, and eventually alliances like Axis and NATO. So what now? What’s changed?
If you haven’t noticed, the worldwide web is ushering in a new order. Everyone on the planet can now easily acquire the same information and the same education. In past centuries, only that tiny group of nobles could collaborate in ways now made possible for the entire world, all due to the new technologies. But now, inspired by our freedom, ingenuity, courage, and inventiveness, the rest of the world has learned our lessons. They’ve duplicated our cultural advances. And they’re catching up.
To many of us it feels as though we’re falling back, but we’re not; they’re simply moving ahead at electronic speed. Life in this new century is all about new fuels, new power, new forms of energy and automation. All over the world, people are now having and doing everything our most creative ancestors dreamed of over the last 10,000 years.
What’s changed you ask? Look around you. Today, you—along with six billion other human beings—woke up in a world without economic borders. We now know there are few limits on what our species can accomplish. We’re taller and stronger; we run faster and live longer. And we enjoy comforts that even the nobility of the past could only dream of.
Today the borders are dissolving. There’s no meaningful U.S. economy, no meaningful U.S. stock market. You’re not limited to dollars, because you have access to every currency and every opportunity. You have access to six billion new customers, too, but you face fierce competition from six billion relentless competitors. You may find the idea frightening or daunting, but you can’t afford to pretend it’s not happening or you’ll quickly be left behind. Billions of people are ready to sacrifice more and work harder than you are, because they’re determined to give their families what you have.
But wait. We also have unprecedented advantages. We’ve been saving and accumulating surplus wealth for the past hundred years, while those new guys were still in the fields planting rice. They need our capital, and they’re willing to pay premium prices for the opportunity to use it. We know exactly what they need and what they’ll buy, and we’ve already been through all the steps they’re about to take.
We can use our insights, our position, and our capital to finance the world’s march forward, and allow those billions to work for us! We can help them win their battles and we can ride on their waves of success. Unfortunately, many of our fellow countrymen will opt instead to live in fear and denial. They’ll hang on by their fingernails and squander their energy trying to hold the rest of the world back, to stifle the relentless advance of the human race as it catches up with us.
My mission for the 20-odd years left of my life is to help you use your capital efficiently and skillfully. To help put Investor 1.0 to rest and facilitate the birth and development of Investor 2.0—a new breed of investor, conscious and awake, who gets to take advantage of every new development and lead the human race to where it’s headed anyway.
The best stock pickers, the most brilliant economists and financial thinkers join me daily on radio and TV; I meet with them socially, and we share business ideas. It’s a joy for me because I get to process the best information on the planet and pass it on to you as quickly and as thoroughly as I possibly can. This book has proven to be very satisfying to me in that endeavor.
Of course, we won’t ever be able to identify every opportunity. We’ll never know whether we’re missing something somewhere; in fact, I always assume we are. But we continue to march forward, always making progress, always stronger, always richer, keeping each other awake, and using our precious capital to help the billions around the world get what they want and need.
Turn the page and join me and the thousands of others who are getting to ride on the success and progress of our world, a world of six billion opportunities, six billion competitors. From an economic standpoint, it’s a new world. A world without borders.

CHAPTER 1
America the Dominator
How the U.S. Became the Most Powerful Country
on the Planet
 
 
 
 
 
In this chapter ...
• So you got the book. Let’s see what you get.
• Who were they? Why did they come in the first place? A change comes: We’re getting old, and printing too much money!
• Robin Hood, Sherwood Forest, and the Sheriff of Nuttin’ Doin’
• Let’s review: They come, they learn, they leave.

What’s First?

Throughout the course of this book, there will be times when I’ll want to get very specific with you. We’ll talk about various investment techniques, and those techniques are as valid today and tomorrow as they were yesterday. The investments themselves, however, well let’s face it, to get this book to you in the winter of 2010, I have to finish it in the autumn of 2009. I’m giving you my best ideas and strategies, although by the time you read this, some of them may have succeeded, played out, or even failed.
That’s OK, because I’m giving you these ideas as an example of how you should be thinking. Take them in that spirit, because my mission is to help you transform yourself into the new species of think-for-yourself investor you’ll have to be in this world without economic borders.
Our world is connected, networked as never before. We send our thoughts to each other everywhere and anywhere via e-mail, video conference, and streaming audio. We collaborate across borders and entertain each other across borders; we even finance each other across borders.
That means the rest of the world is at our doorstep; so yes, we’ll talk a lot about how you can take advantage of this new “globalized” economy. But, make no mistake about it: For all intents and purposes, it is American ingenuity that created the wealth our neighbors want so desperately to share in. And there are plenty of great American companies to invest in—companies that stand as strong as the Rock of Gibraltar, companies that will continue to stand, continue to grow, continue to be some of the best investments available to make you rich, and richer.
As I’m writing this, you and I still need and want and buy devices from Cisco Systems—devices and ideas that are bargains to us, and extremely profitable to Cisco. I have little doubt that I’ll be buying and selling that stock for the rest of my life. I’ve come to understand the company and the pricing of its stock; I can feel when it’s a bargain, and when the money has been made. You can do it, too. It only takes a little experience and practice. Play with it, and you’ll get it, just as you learned to throw a football or play ping pong, to shoot pool or draw blueprints, or to sing or dance.
I’ll also be watching (and buying and selling) the Blackstone Group. I’ll talk about these companies and others in more detail later, but for now, just imagine how Blackstone can fit into your life. This is not only about you and me buying into China, or the rest of Asia, or the rest of the world. It’s also about them buying into us—remember, it’s a global concept here. Look, the Chinese Sovereign Fund, along with smart people everywhere, has invested billions into Blackstone, and Blackstone, with its experience and savvy, used that money to buy companies, take them private, then develop and sell them, usually for a huge profit. I’m sure I’ll buy and sell Blackstone many times over the course of the rest of my life. Again, you can easily learn to do the same thing.
The point to be made here is that this is not just us and them. It’s all of us; it’s a network. A worldwide network to be sure, but hey, it takes a phone connection or a computer connection the same amount of time to go around the corner as it does to go around the globe.
As an American, you’re privileged to belong to a culture made up of inventors and innovators, a vast group of people who have been able not only to survive, but to thrive on their spirit of adventure and a vast store of knowledge—all long, long before our neighbors around the world began to “catch on.” The fact is they’ve come a long way toward catching up. But their doors, as well as ours, are all unlocked; the walls are down, the economic borders no longer exist. It is to that point that I’ve put this book together.
So then, are you ready? Good. Now let’s see how we ever got into this terrific position in the first place.

Why America Has Always Dominated: Part One

This is going to be the era when we Americans, the inspiration to the whole world, get to watch the ascendance of everybody else. It’s hard not to think of yourself in decline, when everybody else is catching up. The truth is if we keep ignoring the free spirit and willingness to take a chance and assume the risk of losing what got us to where we are, we will see some decline. Much of this book is about how to think globally and share in the good fortune of those around the world that we have inspired. More than that, it’s about how you can join me in getting rich helping them get what we have—that which they are determined to get!
Great. But don’t be fooled. The real long-term success of the United States is still ahead of us. At the moment we may be slowing our own development by focusing on how we split the pie, rather than how we grow the pie, but life in this great country is cyclical.
Our society has more freedom than any other on this planet, and when the government’s policies don’t work out, we are better able to change policies and governments than anyone else. That’s exactly what will happen. So, for now, you and I will make lots of money acknowledging that foolish U.S. policies are going to set us back a little, and give others with courage and initiative a chance to catch up and even surpass us in certain areas for a while.
Through that whole medium-term plan, don’t forget for one minute that the worst bet ever conceived on planet Earth has been a bet against American ingenuity, the American economy, and American power. History is littered with the limp bodies of those deceased, and the shells that remain of those still alive, who have made that bet against the United States—from Hitler and Tojo, to Khrushchev and Brezhnev, to Saddam and Kaddafi. I, for one, do not plan to join them.
There are major reasons for our success. Our advantages over other nations are so profound they’re difficult to overcome. Sometimes they lead us to make mistakes rooted in overconfidence and hubris, but we’ve always recovered, and when the whole world gets used to selling America, I can assure you, I will be buying.
The best and the brightest came to America, because they saw the big magic “O”—opportunity. And what created that opportunity was the very nature of the place itself. The guys who landed here way back when, landed in one of the most fertile, well-developed places on the face of the planet. It’s a well-designed place, with better resources and a better setup than anywhere else in the world. From sea to shining sea, we have good, arable land. Easy to grow stuff on, it’s the largest piece of contiguous arable land in the entire world. The middle of the country is made up of prairie land that is perfect for crops; it didn’t even need to be cleaned up before farming. And there’s more very good farmland on the East Coast, the West Coast, and down South.
There’s good, arable land elsewhere in the world, but it’s mixed in with mountains and jungles and deserts. We’ve never been saddled with the enormous burden of having to focus all our energy on trying to feed a country full of hungry, undernourished people, because it’s never been hard for us to get large tracts of land set up to feed our population. Most other nations spend all their time and energy just trying to get food.
The next reason is travel. How easy is this? There are a couple of mountain ranges a few thousand miles apart, but other than that, it’s flat! We’ve easily built roads for horses, roads for stagecoaches and buggies, roads for cars and trucks. We’ve easily built railroads north, south, east, and west. To build roads in most other countries, you’ve got to blast through mountains, or dig your way through treacherous land, or clear your way through jungles, and so on. It’s slow, tedious, and very expensive work. And I’m talking about everybody: Europe, Asia, South America, Africa, China, Russia, all of them. They have tiny little pieces of arable land mixed with very, very rough terrain, where it’s extremely difficult to move people around.
Those other countries need gigantic armies, too. Because of the layout of the land, armies need to be stationed all over the place in every key populated area. We’ve survived throughout the ages with smaller armies because it’s so easy to move them around. These things are all important because the more resources you have the more creative you can become. We had started writing music and developing the arts while many countries were still trying to figure out how to build roads. And don’t even get me started on the rivers and waterways in this country. Not only is the land fertile, we’ve got rivers that traverse the country in every imaginable direction.
and