Preface: The Umbrella King
Acknowledgments
1 How Mao’s China became the “Factory to the World”
2 Taiwan’s “Economic Miracle”
3 “Second Spring”: Taiwan’s Traditional Manufacturers Discover Mainland China
4 From SME to ODM: Taiwan’s Integration into Global Manufacturing Networks
5 The 1990s: From Umbrellas to iPhones
6 The Rise of the Red Supply Chain
7 “Borrowing a Boat to Go to Sea”: Taiwanese Business Practices in China
8 Affordable Luxury: Changing the Way China Eats (and More)
9 Beyond Business: How Taiwanese Are Reshaping Chinese Society
10 The End of an Era?
References
Index